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Why Objectivity Is Hard But Necessary For Songwriters To Embrace Let me get this out of the way right off the bat. There’s no way for an artist to completely separate their experiences, opinions, and creative tendencies from the work they make. But in music, it’s important that we try. At the very least, we […]
Read MoreHow To Nail Your Interview Every Time So you got your first interview—congratulations! We spend a lot of time talking about how to secure your first few press placements. But what happens when you actually do? Well first, I hope you celebrate—this is a big deal! Then, it’s time to talk strategy. How are you […]
Read MoreHow To Change The Culture Of Your Band You might not realize it, but there’s a cultural framework that shapes the way that all bands behave. Culture dictates everything from how you and your bandmates interact with one another to the process you engage in to make difficult choices. You can think about culture as […]
Read More5 Great Content Ideas To Get More Fans On Social Media There are many great ideas for social media content, but some are more effective in driving engagement to your page. We live at a time where social media is no longer about getting the most likes or views, but it is about creating an […]
Read MoreWhy Music-Makers Can’t (And Shouldn’t) Ignore Their Feelings As songwriters, we all have unique assets that we bring to the process of creating music. While the quality of your voice or your knack for writing hooks might come to mind first, the way you funnel emotional intuition and passion into your music shouldn’t be ignored. […]
Read More6 Songwriting Exercises To Put Yourself In A New Musical Mindset For songwriters who want to explore their creativity in meaningful ways, changing up old habits and taking risks over and over again isn’t an option. However, it’s not easy, especially if you’ve been making music for a long time. One of the most frustrating […]
Read MoreHow MIDI Can Help Or Hurt Your Music Technology is a double-edged sword when it comes to music creation. On one hand, technology gives us the tools to write, record, and produce in ways we couldn’t have done otherwise. Yet, leaning too heavily into the convenience technology offers can be bad for our music. This […]
Read More5 Reasons Musicians Quit Music is a creative pursuit where creators and performers can be talented, lucky, and ambitious and still somehow end up quitting a few years in. If you’ve been at it for a while, you know how grueling a music career can be. But have you ever nailed down exactly why? Rather […]
Read MoreHow Starting Over Can Help If You’re Bored With Making Music All musicians get bored with the process of creating and performing every now and again. However, if you’re suffering from chronic musical disinterest, it’s something you should worry about. We can’t always rely on our emotions to inspire us as musicians. If it’s been […]
Read MoreWhy Finding Hope In Making Music Is Essential For Serious Songwriters If you’re serious about writing music and performing, you already know how hard pursuing music can be. Musicians wrestle with a great deal of doubt that comes from things most of us have experienced, whether it’s playing night after night to empty rooms or […]
Read MoreGuide To Running A PR Campaign Have you ever worked tirelessly on a new song, only to have it totally flop? Or maybe you’ve spent thousands on an album, only to have the buzz die out about a day after the release? And really, is there anything more disappointing than releasing a piece of music […]
Read MoreThe Perils Of Making Music That’s Too Emotionally Simple Simplicity is a great asset for musicians, especially if you’re the kind of artist that’s intent on reaching big audiences. But when it comes to emotion, dumbing things down underestimates the intelligence of your audience and dulls your sharpest ideas. Depending on your musical identity […]
Read MoreHow To Find Guest Blog Opportunities (And Why They Can Be Ideal Press) Getting press can feel difficult, can’t it? Especially if you’re committed to running your own PR campaign, it can feel like a constant struggle to not only make the connections and build the relationships needed to truly get in front of the […]
Read MoreWhy You Can Do Everything Right In Music And Still Fail Some of us make music in hopes of connecting with people. Others create purely out of the motivation for fame or financial game. For other musicians, the desire to build something artistic and challenging is at the heart of their musical identity. But […]
Read MoreHow To Land The Perfect Sponsorship It’s the kind of thing dreams are made of. You wake up one day and you’ve received an email from a rep at a company that you not only love but that you’ve been dying to work with for as long as you can remember. And here they are, […]
Read MoreWhy Serious Musicians Have To Learn To Live With Uncertainty Everyone hates uncertainty, but musicians have it especially rough. Situations like spending months or even years crafting an album with no idea whether it will be heard can leave a musician with a lot to worry about financially and personally. The same goes for when […]
Read More4 Simple Ways To Write Better Music Almost everything about the modern music industry is complex, from the way streaming platforms pay artists to the ever-evolving ways fans discover and listen to music. But when it comes to creating opportunities to write fresh, interesting music, the methods we can rely on to increase our creativity […]
Read More4 Reasons Why You Shouldn’t Force Your Creative Process One of the trickiest things to balance in music creation is the desire to get things done versus the need to work authentically in an inspired way. Write only when you feel like it, and you’ll end up not making much music. But let routine, predictability, […]
Read More4 Ways To Utilize Streaming Data To Market Your Music Today, major streaming services offer the listeners’ demographics data to artists, which creates huge opportunities for artists on many fronts. It is an incredible opportunity to know where your audience lives, what age group they belong to, and who else they listen to, especially for […]
Read MoreWhy Balancing Happiness With Ambition Is Crucial For Musicians What inspires lifelong musicians to keep creating and performing year after year for decades? The answer depends on the musician, but ambition is what drives us to sustain our careers throughout life. For some, ambition means striving for conventional success in the music industry. Other musicians […]
Read More3 Ways Going “All In” For Your Music Could Backfire The non-musical world gets a lot of things wrong about musicians. Some think those who create and perform music are lazy. Others hold overly romanticized views of what the lives of musicians are really like. An expectation that often comes attached to musical stereotypes is […]
Read MoreWhy Most Artists Shouldn’t Delay Music Releases In 2020 Whether performing live is a crucial source of income for you or not, artists shouldn’t wait to release new music. We don’t know what’s in store for us this fall, a year from now, or even the next few weeks. This uncertainty doesn’t sit well with […]
Read MoreHow Striving To Be Humble Can Sustain Your Music Career Today’s musicians are constantly barraged with the idea that their music won’t find an audience without it being promoted. We’re lead to believe that if we convince listeners that our work is worth hearing, they’ll eventually believe it too. And so many ambitious musicians focus […]
Read More5 Things Worth Bugging Your Fans Over In 2020, capturing and keeping your audience’s attention can be a major challenge, even if yours is passionate about your music. While it might be tempting to share each and every detail of your musical journey, oversharing leaves the important things you want to say for being ignored […]
Read MoreHow To Leverage Discouragement In Your Music Career Disappointment is inevitable for serious musicians. This applies whether you’re conventionally successful or have never found traction for your music. Ultimately, this makes the art of transforming discouragement into something positive a crucial asset for a music career. It’s not easy, but learning to cope with discouragement […]
Read More5 Steps To Supercharge Your Music Career Sometimes, you just want things to be easy. You get a little tired of the constant hustle and you find yourself wondering why it’s not enough to simply make good music. I hear you. It can feel like an uphill battle. But one thing I’ve learned after a […]
Read MoreHow Being Organized Can Lead To A Successful Career In Music For every big dream in music, there are countless things that a musician needs to do to make it happen. We typically associate thorough organization more with the profession of an accountant than a musician. Yet, it’s an asset that could be the difference […]
Read More5 Tips For Live-Streaming Concerts From packed arena tours to modestly attended open mic nights, the ways we used to share musical performances with people were events most of us took for granted. But now that the vast majority of shows have been put on hold, musicians and audiences crave musical connection and meaning through […]
Read MoreHow Unexpected Collaborations Can Transform Your Music Embracing elements of risk and newness in your music are essential if you’re a creator wanting to keep things fresh. One of the best ways to do this is by collaborating with musicians you’ve never worked with before. There’s a special benefit for musicians willing to work with […]
Read More4 Types Of Content Musicians Can Video Stream (Besides Live Music) For the past few weeks, we have seen many weekly live video streams by different musicians, producers, and record labels. However, video streaming should not just be about live music. It offers many other opportunities artists can utilize! So, in this blog post, I […]
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